SHOPTALK radio is a new venture that was inspired by my good friend, Lewis Howes. I love his School of Greatness podcast, but I never really thought about doing my own until he interviewed me for his show. After talking with Lewis and my boy, Ian Robinson, over at Freedom Podcasting about the value of podcasting for building a brand, I started giving it some serious thought. In the realm of living inspiration, what inspires me is amazing people doing amazing things. Beyond that, what goes on in their minds. What fears and struggles did they have to break through in order to create success in their business and life? It’s inspiring to hear, which motivates me as I’m sure it will connect with those who listen.
I realized something about myself when I spent 24 hours with Dr. Sean Stephenson. He is one of the most inspiring people I have met. You can learn more about him through his upcoming podcast. What I learned about myself was that this podcast is a form of pushing myself out of my comfort zone. As a photographer with my style of shooting, I don’t get much time in the spotlight or in front of the camera. Speaking on audio or video recorded media has always been a fear of mine. In a world of personal growth, you’re only growing when you’re playing out of your comfort zone. Learning a new skill like this for me and putting it out there for the world to hear is uncomfortable. I may fail, but my new perspective on failure is that it’s closing the gap between what you want and what you envision.
So join me on this new venture. My vision for SHOPTALKradio is to inspire the world to unlock their inner creativity and share it. I’ll be bringing on successful creative entrepreneurs and others in the big league. We will be creating a space to dive deep into what it takes to create success, and what true success means in the world of what I like to call a “Life Baller.”
Check out the show!
SHOPTALK radio is a new venture that was inspired by my good friend, Lewis Howes. I love his School of Greatness podcast, but I never really thought about doing my own until he interviewed me for his show. After talking with Lewis and my boy, Ian Robinson, over at Freedom Podcasting about the value of podcasting for building a brand, I started giving it some serious thought. In the realm of living inspiration, what inspires me is amazing people doing amazing things. Beyond that, what goes on in their minds. What fears and struggles did they have to break through in order to create success in their business and life? It’s inspiring to hear, which motivates me as I’m sure it will connect with those who listen.
I realized something about myself when I spent 24 hours with Dr. Sean Stephenson. He is one of the most inspiring people I have met. You can learn more about him through his upcoming podcast. What I learned about myself was that this podcast is a form of pushing myself out of my comfort zone. As a photographer with my style of shooting, I don’t get much time in the spotlight or in front of the camera. Speaking on audio or video recorded media has always been a fear of mine. In a world of personal growth, you’re only growing when you’re playing out of your comfort zone. Learning a new skill like this for me and putting it out there for the world to hear is uncomfortable. I may fail, but my new perspective on failure is that it’s closing the gap between what you want and what you envision.
So join me on this new venture. My vision for SHOPTALKradio is to inspire the world to unlock their inner creativity and share it. I’ll be bringing on successful creative entrepreneurs and others in the big league. We will be creating a space to dive deep into what it takes to create success, and what true success means in the world of what I like to call a “Life Baller.”
Check out the show!







SHOPTALK radio is a new venture that was inspired by my good friend, Lewis Howes. I love his School of Greatness podcast, but I never really thought about doing my own until he interviewed me for his show. After talking with Lewis and my boy, Ian Robinson, over at Freedom Podcasting about the value of podcasting for building a brand, I started giving it some serious thought. In the realm of living inspiration, what inspires me is amazing people doing amazing things. Beyond that, what goes on in their minds. What fears and struggles did they have to break through in order to create success in their business and life? It’s inspiring to hear, which motivates me as I’m sure it will connect with those who listen.
I realized something about myself when I spent 24 hours with Dr. Sean Stephenson. He is one of the most inspiring people I have met. You can learn more about him through his upcoming podcast. What I learned about myself was that this podcast is a form of pushing myself out of my comfort zone. As a photographer with my style of shooting, I don’t get much time in the spotlight or in front of the camera. Speaking on audio or video recorded media has always been a fear of mine. In a world of personal growth, you’re only growing when you’re playing out of your comfort zone. Learning a new skill like this for me and putting it out there for the world to hear is uncomfortable. I may fail, but my new perspective on failure is that it’s closing the gap between what you want and what you envision.
So join me on this new venture. My vision for SHOPTALKradio is to inspire the world to unlock their inner creativity and share it. I’ll be bringing on successful creative entrepreneurs and others in the big league. We will be creating a space to dive deep into what it takes to create success, and what true success means in the world of what I like to call a “Life Baller.”
Check out the show!

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Emanate is a creative-direction-led photography experience for entrepreneurs, speakers, and thought leaders in a moment of expansion. This isn’t about better photos. It’s about aligning how you’re seen with who you’ve become. For seasons of rebrand, visibility, and next-level leadership.
Magnetic Authority is a self-guided container for people who feel visible, but not fully anchored.
If your message keeps shifting, your brand feels inconsistent, or your presence doesn’t match your capability yet. This is where you build the foundation before you scale.
For founders, creatives, and leaders who want a trusted long-term partner. This isn’t coaching or traditional consulting.
It’s an ongoing creative partnership focused on bringing your personal brand identity to life.
Your brand. Your website. Your visuals.
All shaped as a direct extension of who you are. The work also includes a bespoke process of identifying and aligning the right experts when needed, so nothing gets built out of sync with your core.
Quiet. Precise. Highly Selective.

You develop taste through thousands of reps of looking closely and deciding what works. A photographer’s honest answer on how taste gets built.

You make a personal brand more coherent by naming the identity underneath it, distilling a one or two word through-line, and bringing the four layers into agreement. The full path, in order.

You cannot pour from an empty well. Travel is how I refill mine. Here is why new places are creative input rather than a break from the work, and why output without input runs dry.

There is a difference between making something and performing the act of making it. Here is what I learned about the creative act, content, and why the resistance is the whole game.

AI can generate endless brand content, but it cannot construct the identity underneath it. Here is the real line between what AI can do for your brand and what only you can.

Burnout is less a willpower problem than a nervous system running with no recovery. Here is what I learned about creative recovery from social media burnout and a reset in Costa Rica.

Most brand photographers take good photos of you. Few capture who you actually are. Here is what to look for when hiring a brand photographer so your images match your authority.

Taste is less a gift than a discipline you build through thousands of reps of seeing. Here is what twenty-five years behind a camera taught me about the art of seeing.

Visual Frequency of Authority is the energetic signature your images transmit before anyone reads a word. What it means and why two people with the same credentials read so differently.

Every personal brand stalls in one of three gaps: Identity, Signal, or Infrastructure. Most people have the third and spend years fixing the first.

A month of kung fu training in Wudang, China taught me that the body learns at the speed of honesty rather than the speed of ambition. Here is what martial arts taught me about practice.

Creative coherence is when who you are and how you’re seen are the same thing. A short, clear definition of the term, its four layers, and why it makes a brand magnetic.
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.