The Ultimate 15-Minute Personal Brand Audit Checklist

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Discover What’s Holding You Back from Being Seen as an Authority

I don't help people build brands.
I help them become coherent.

I don't help people build brands. I help them become coherent.

Most people meet me as a photographer. That makes sense. Photography is where my work became visible. But photography was never the point. It was the doorway.

Most people meet me as a photographer.

That makes sense. Photography is where my work became visible. But photography was never the point.

It was the doorway.

Crafting Magic and Soul in Every Frame

What's inside them matches what shows up on the outside. When that alignment exists? Authority is felt immediately. When it doesn't? No amount of strategy fixes it.

MY PHILOSOPHY

I've photographed artists, leaders, public figures. I've worked with companies whose image shapes how millions of people think and feel.

But what changed everything for me wasn't the access. It was pattern recognition. I started noticing something most people don't see until much later:

The people who move through the world with ease aren't louder. They aren't better optimized. They aren't performing confidence.

They're coherent.


The people who move through the world with ease aren't louder.

They aren't better optimized.

They aren't performing confidence.

They're coherent.


I've spent over twenty years working in environments where perception really matters. Global brands, cultural figures, founders, creatives whose visibility carries actual weight.

WORK WITH ME

It also taught me how fragile image becomes when it's not rooted in truth.

Why photography mattered and why it wasn't enough

I saw people look incredible on camera and still feel unseen.

The work wasn't about taking better photos.
 It was about helping people see themselves clearly enough to be seen.

That realization changed everything.


Eventually, it
became clear:

 I saw founders outgrow the identities they were still performing.

 I saw brands spend millions and still feel hollow.

I help people:

My work sits at the intersection of identity, perception, expression, and decision-making under visibility.

Sometimes that happens through a system.
 Sometimes through an experience.
 Sometimes through long-term partnership.

But the work is always the same:

Clarity first. Expression second. Embodiment last.

Clarity first.
Expression second. 
Embodiment last.

When that relationship is coherent, everything simplifies:

It's a way of relating to your work, your body, your environment, and your choices.

This is what I mean by Creativity as a Way of Being.

It's not something you add.
 It's something you align with.

Creativity isn't a skill set.

Decisions come faster

Expression feels natural

Confidence stops being performative

Authority becomes quiet and stable

Protect coherence as complexity increases

Translate that into presence and expression

Clarify who they're becoming

How this shows up in practice

People work with me in different ways, depending on where they are:

Each path exists to serve a different relationship to the same work.

There's no ladder. Only fit.

A self-guided system for clarifying identity and becoming the creative director of your own presence.

Magnetic Authority

Experiential work where coherence is embodied and reflected visually.

Emanate Photoshoots & Immersions

Creative Consigliere

 A private partnership for people who want a trusted creative authority beside them as they grow.

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I'm not interested in:

i care about:

Discernment, Integrity, Depth
And work that holds up over time

Discernment
Integrity
Depth
work that holds up over time

That means I say no often.  It means not everyone is a fit.
It means this work stays human.

Building hype
Chasing trends
Scaling myself into abstraction
Or turning this into a formula

That feeling is usually your intelligence trying to catch up with your identity.

When you're ready to address that, there are different ways to work together.
You'll know which one fits.


That feeling is usually your intelligence trying to catch up with your identity.

When you're ready to address that, there are different ways to work together.

You'll know which one fits.


Not broken, just misaligned. You're not alone.

WORK WITH ME