Today I get to bring you my good friend, Rachael Markarian. She has a very powerful story, as she was born with her legs turned inward, barely able to walk, and now is a powerful, professional dancer for many big artists like Rihanna, Katy Perry, and Beyonce (just to name a few). Even this year, she danced with Beyonce at the Superbowl (which you’ll hear about). I’ve seen her dance, and she is incredible. On top of the amazing things she’s accomplished in her life, she’s a wonderful human being and a very inspiring individual.
On this episode, you’ll find what it takes to become a dancer and hear what is behind the scenes to the commitment, dedication, and discipline, as well as how having a strong vision for what you want will help you do whatever it takes to get there. We’ll also hear the story of how she moved to LA, went broke, and how she got her first break to go on tour with Rihanna. We get to learn about the sacrifice it takes to make it with art and doing what you love.
She talks about how running your career as a business, which a lot of dancers, actors, models etc don’t do, is so important. The things you need to invest into that will help you grow as an artist. How to market yourself as an artist and create and maintain the proper industry relationships that help you succeed.
Rachael is a powerhouse, and her dancing inspires everyone who she shares that with. So lets get into it!
“It’s not about you, it’s about the audience.”
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Today I get to bring you my good friend, Rachael Markarian. She has a very powerful story, as she was born with her legs turned inward, barely able to walk, and now is a powerful, professional dancer for many big artists like Rihanna, Katy Perry, and Beyonce (just to name a few). Even this year, she danced with Beyonce at the Superbowl (which you’ll hear about). I’ve seen her dance, and she is incredible. On top of the amazing things she’s accomplished in her life, she’s a wonderful human being and a very inspiring individual.
On this episode, you’ll find what it takes to become a dancer and hear what is behind the scenes to the commitment, dedication, and discipline, as well as how having a strong vision for what you want will help you do whatever it takes to get there. We’ll also hear the story of how she moved to LA, went broke, and how she got her first break to go on tour with Rihanna. We get to learn about the sacrifice it takes to make it with art and doing what you love.
She talks about how running your career as a business, which a lot of dancers, actors, models etc don’t do, is so important. The things you need to invest into that will help you grow as an artist. How to market yourself as an artist and create and maintain the proper industry relationships that help you succeed.
Rachael is a powerhouse, and her dancing inspires everyone who she shares that with. So lets get into it!
“It’s not about you, it’s about the audience.”
[smart_track_player url=”https://soundcloud.com/nickonken/rachael-markarian” title=”Rachael Markarian – How to Overcome Struggle to Acheive Your Dreams Posted 3 years ago3 years Professional Dancer” image=”https://nionlife.com/wp-content/uploads/2014/02/08_RachelMarkarian_NIONradio_02.jpg” color=”de4b9b” ]







Today I get to bring you my good friend, Rachael Markarian. She has a very powerful story, as she was born with her legs turned inward, barely able to walk, and now is a powerful, professional dancer for many big artists like Rihanna, Katy Perry, and Beyonce (just to name a few). Even this year, she danced with Beyonce at the Superbowl (which you’ll hear about). I’ve seen her dance, and she is incredible. On top of the amazing things she’s accomplished in her life, she’s a wonderful human being and a very inspiring individual.
On this episode, you’ll find what it takes to become a dancer and hear what is behind the scenes to the commitment, dedication, and discipline, as well as how having a strong vision for what you want will help you do whatever it takes to get there. We’ll also hear the story of how she moved to LA, went broke, and how she got her first break to go on tour with Rihanna. We get to learn about the sacrifice it takes to make it with art and doing what you love.
She talks about how running your career as a business, which a lot of dancers, actors, models etc don’t do, is so important. The things you need to invest into that will help you grow as an artist. How to market yourself as an artist and create and maintain the proper industry relationships that help you succeed.
Rachael is a powerhouse, and her dancing inspires everyone who she shares that with. So lets get into it!
“It’s not about you, it’s about the audience.”
[smart_track_player url=”https://soundcloud.com/nickonken/rachael-markarian” title=”Rachael Markarian – How to Overcome Struggle to Acheive Your Dreams Posted 3 years ago3 years Professional Dancer” image=”https://nionlife.com/wp-content/uploads/2014/02/08_RachelMarkarian_NIONradio_02.jpg” color=”de4b9b” ]

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Emanate is a creative-direction-led photography experience for entrepreneurs, speakers, and thought leaders in a moment of expansion. This isn’t about better photos. It’s about aligning how you’re seen with who you’ve become. For seasons of rebrand, visibility, and next-level leadership.
Magnetic Authority is a self-guided container for people who feel visible, but not fully anchored.
If your message keeps shifting, your brand feels inconsistent, or your presence doesn’t match your capability yet. This is where you build the foundation before you scale.
For founders, creatives, and leaders who want a trusted long-term partner. This isn’t coaching or traditional consulting.
It’s an ongoing creative partnership focused on bringing your personal brand identity to life.
Your brand. Your website. Your visuals.
All shaped as a direct extension of who you are. The work also includes a bespoke process of identifying and aligning the right experts when needed, so nothing gets built out of sync with your core.
Quiet. Precise. Highly Selective.

A month of kung fu training in Wudang, China taught me that the body learns at the speed of honesty rather than the speed of ambition. Here is what martial arts taught me about practice.

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A magnetic through-line is the one or two word idea your whole brand becomes associated with. What it is, why it matters, and how to find yours.

Creative coherence is the state where who you are and how you’re seen are the same thing. Why it matters more than frequency, and how to build it.

Identity Alchemy runs in five phases: Deconstruct, Curate, Architect, Become, Express. A walkthrough of what happens inside each, and where people get stuck.

Identity Alchemy is a five-phase method for rebuilding who you are and how you’re seen so the two finally match. Here is the full process.

A Brand Brain is one authored source that holds your identity, voice, and frameworks so every AI tool writes like you. Here is what it is and why you need one.

Being great at what you do doesn’t automatically turn into income. Here is the expertise-to-income gap, why it exists, and how to start closing it.

A real brand team runs $30,000 to $70,000 a year. Here is the full breakdown of what each role costs, and the engine I built to replace it for $997.

Your AI sounds generic because it reads the whole internet and returns the average. Here is how to make AI write in your actual voice instead.

For two decades I made other people’s brands coherent while my own waited. Here is the Brand Intelligence Engine I built to finally close that gap.

The Brand Intelligence Engine is an AI personal brand system that builds the complete infrastructure of a premium brand in three phases. Here’s exactly what happens inside, what it produces, and who it’s built for.
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.