What if you had it all, but nobody to call?
I’ve had everything, but no one is listening.
A couple lines from Justin Bieber’s new song “Lonely” that dropped today and it’s beautiful honest.
I’ve met and photographed a handful of famous people of different levels, Justin being one of them and it’s not world you would think it would be at the “top”
I’ve shared time with Justin a few times. I’ve photographed him 4-5 times, traveled to the jungles of Guatemala in helicopters with him for charity work, and witnessed the craziness that is his life. I myself couldn’t imaging living his life.
Everything appears glamorous from the outside, but the higher up you go, the less you can trust people.
EVERYONE has an angle. EVERYONE wants someone from you.
Imagine a world where 99% of the people you come into contact with has created a parasocial relationship with? A world that knows you, but that person has no idea who you are.
A parasocial relationship is what happens when one self discloses in the media to a point where people build a one sided relationship with that person. Now with social media, we have a broader smaller version of this happening all the time.
Adrien Grenier directed a documentary called Teenage Paparazzo, about a 13 year old kid who was a paparazzi that kept following him everywhere. Adrien ended up flipping the camera and doing a doc on this kid which was fascinating as the kid got a taste of his own medicine and learned what it felt like to be followed around all the time.
This doc shed some great insights into all sides of the paparazzi from all angles, even how a lot of celebs use them to create their fame.
One of the segments in the doc focuses on “Parasocial relationships” which I definitely think is worth watching.
Think of everyone you follow on social, you know them but you don’t actually “know” them.
Then every interaction you have everyone is one that they want something from you, even if it’s a selfie.
Fame is a funny thing. Does it excuse stupid shit? No, but on the other hand, many people do stupid shit all the time, they’re just not under a microscope, judged by everyone at a macroscopic level.
If you’re in your 30’s or older, just imagine all the stupid shit you did as a teenager. Now imagine the whole world watching your every move.
I hear about so many rich and famous, and even people who have relied on their physical beauty who on the outside seem like they have it all, but in fact inside they’re absolutely miserable, and hate themselves.
External validation of the ego can be so powerful we live our lives from it. We base our existence and happiness on everything outside of us, when the only place happiness can come from is creating wholeness from the inside.
YOU are responsible for your own happiness.
No one, no thing, no person will ever be able to ultimately make you happy.
That takes a cosmic brick to even begin that process and journey, then it takes some deep personal work to ascend through it.
I’ve been there, had my world and ego blasted apart showing me that the world outside me is fleeting.
Most of my life my validation and self-worth has come from what I was creating, who I was shooting, which big brand I was shooting for, where I was traveling, etc.
Between a relationship and my business crashing, I got hit with a cosmic brick, which pushed me into a dark night of the soul. An existential crisis within myself realizing nothing in this world could make me happy, and that everything is completely made up.
I had to find modalities like meditation, breathwork, health, fitness, etc, to get back to an integrated space of this earth plane. This human existence that we have.
It’s still a journey, a practice, and something that I now realize takes even more daily practice and creative alchemy to “BE” Getting to a space of “BEING” vs “Achieving” is where happiness is generated.
Creative Alchemy is transmuting all our negative emotions into a space of creating the vibration and results in life that we want. 80% of life is navigating those emotions and subconscious loops to even get to a space of activating on our creativity.
📷 @nickonken | #nickonken | #CreateYourMoments | #OnkensWorld | #AlwaysBeCreating
What if you had it all, but nobody to call?
I’ve had everything, but no one is listening.
A couple lines from Justin Bieber’s new song “Lonely” that dropped today and it’s beautiful honest.
I’ve met and photographed a handful of famous people of different levels, Justin being one of them and it’s not world you would think it would be at the “top”
I’ve shared time with Justin a few times. I’ve photographed him 4-5 times, traveled to the jungles of Guatemala in helicopters with him for charity work, and witnessed the craziness that is his life. I myself couldn’t imaging living his life.
Everything appears glamorous from the outside, but the higher up you go, the less you can trust people.
EVERYONE has an angle. EVERYONE wants someone from you.
Imagine a world where 99% of the people you come into contact with has created a parasocial relationship with? A world that knows you, but that person has no idea who you are.
A parasocial relationship is what happens when one self discloses in the media to a point where people build a one sided relationship with that person. Now with social media, we have a broader smaller version of this happening all the time.
Adrien Grenier directed a documentary called Teenage Paparazzo, about a 13 year old kid who was a paparazzi that kept following him everywhere. Adrien ended up flipping the camera and doing a doc on this kid which was fascinating as the kid got a taste of his own medicine and learned what it felt like to be followed around all the time.
This doc shed some great insights into all sides of the paparazzi from all angles, even how a lot of celebs use them to create their fame.
One of the segments in the doc focuses on “Parasocial relationships” which I definitely think is worth watching.
Think of everyone you follow on social, you know them but you don’t actually “know” them.
Then every interaction you have everyone is one that they want something from you, even if it’s a selfie.
Fame is a funny thing. Does it excuse stupid shit? No, but on the other hand, many people do stupid shit all the time, they’re just not under a microscope, judged by everyone at a macroscopic level.
If you’re in your 30’s or older, just imagine all the stupid shit you did as a teenager. Now imagine the whole world watching your every move.
I hear about so many rich and famous, and even people who have relied on their physical beauty who on the outside seem like they have it all, but in fact inside they’re absolutely miserable, and hate themselves.
External validation of the ego can be so powerful we live our lives from it. We base our existence and happiness on everything outside of us, when the only place happiness can come from is creating wholeness from the inside.
YOU are responsible for your own happiness.
No one, no thing, no person will ever be able to ultimately make you happy.
That takes a cosmic brick to even begin that process and journey, then it takes some deep personal work to ascend through it.
I’ve been there, had my world and ego blasted apart showing me that the world outside me is fleeting.
Most of my life my validation and self-worth has come from what I was creating, who I was shooting, which big brand I was shooting for, where I was traveling, etc.
Between a relationship and my business crashing, I got hit with a cosmic brick, which pushed me into a dark night of the soul. An existential crisis within myself realizing nothing in this world could make me happy, and that everything is completely made up.
I had to find modalities like meditation, breathwork, health, fitness, etc, to get back to an integrated space of this earth plane. This human existence that we have.
It’s still a journey, a practice, and something that I now realize takes even more daily practice and creative alchemy to “BE” Getting to a space of “BEING” vs “Achieving” is where happiness is generated.
Creative Alchemy is transmuting all our negative emotions into a space of creating the vibration and results in life that we want. 80% of life is navigating those emotions and subconscious loops to even get to a space of activating on our creativity.
📷 @nickonken | #nickonken | #CreateYourMoments | #OnkensWorld | #AlwaysBeCreating







What if you had it all, but nobody to call?
I’ve had everything, but no one is listening.
A couple lines from Justin Bieber’s new song “Lonely” that dropped today and it’s beautiful honest.
I’ve met and photographed a handful of famous people of different levels, Justin being one of them and it’s not world you would think it would be at the “top”
I’ve shared time with Justin a few times. I’ve photographed him 4-5 times, traveled to the jungles of Guatemala in helicopters with him for charity work, and witnessed the craziness that is his life. I myself couldn’t imaging living his life.
Everything appears glamorous from the outside, but the higher up you go, the less you can trust people.
EVERYONE has an angle. EVERYONE wants someone from you.
Imagine a world where 99% of the people you come into contact with has created a parasocial relationship with? A world that knows you, but that person has no idea who you are.
A parasocial relationship is what happens when one self discloses in the media to a point where people build a one sided relationship with that person. Now with social media, we have a broader smaller version of this happening all the time.
Adrien Grenier directed a documentary called Teenage Paparazzo, about a 13 year old kid who was a paparazzi that kept following him everywhere. Adrien ended up flipping the camera and doing a doc on this kid which was fascinating as the kid got a taste of his own medicine and learned what it felt like to be followed around all the time.
This doc shed some great insights into all sides of the paparazzi from all angles, even how a lot of celebs use them to create their fame.
One of the segments in the doc focuses on “Parasocial relationships” which I definitely think is worth watching.
Think of everyone you follow on social, you know them but you don’t actually “know” them.
Then every interaction you have everyone is one that they want something from you, even if it’s a selfie.
Fame is a funny thing. Does it excuse stupid shit? No, but on the other hand, many people do stupid shit all the time, they’re just not under a microscope, judged by everyone at a macroscopic level.
If you’re in your 30’s or older, just imagine all the stupid shit you did as a teenager. Now imagine the whole world watching your every move.
I hear about so many rich and famous, and even people who have relied on their physical beauty who on the outside seem like they have it all, but in fact inside they’re absolutely miserable, and hate themselves.
External validation of the ego can be so powerful we live our lives from it. We base our existence and happiness on everything outside of us, when the only place happiness can come from is creating wholeness from the inside.
YOU are responsible for your own happiness.
No one, no thing, no person will ever be able to ultimately make you happy.
That takes a cosmic brick to even begin that process and journey, then it takes some deep personal work to ascend through it.
I’ve been there, had my world and ego blasted apart showing me that the world outside me is fleeting.
Most of my life my validation and self-worth has come from what I was creating, who I was shooting, which big brand I was shooting for, where I was traveling, etc.
Between a relationship and my business crashing, I got hit with a cosmic brick, which pushed me into a dark night of the soul. An existential crisis within myself realizing nothing in this world could make me happy, and that everything is completely made up.
I had to find modalities like meditation, breathwork, health, fitness, etc, to get back to an integrated space of this earth plane. This human existence that we have.
It’s still a journey, a practice, and something that I now realize takes even more daily practice and creative alchemy to “BE” Getting to a space of “BEING” vs “Achieving” is where happiness is generated.
Creative Alchemy is transmuting all our negative emotions into a space of creating the vibration and results in life that we want. 80% of life is navigating those emotions and subconscious loops to even get to a space of activating on our creativity.
📷 @nickonken | #nickonken | #CreateYourMoments | #OnkensWorld | #AlwaysBeCreating

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TL;DR – What You’ll Learn in This Post You Are the Brand If you’re still hiding behind your offer… If you’re still using a cropped wedding photo for your headshot… If you’re still telling yourself you need to “figure it all out first”… Let this be your permission slip: You are the face of your […]

TL;DR – What You’ll Learn in This Post This Wasn’t Just a Tattoo I’ve wanted a tattoo from Balazs for years. Not because he’s popular. Not because he’s trendy. Because I knew this guy was channeling something real. When the time finally aligned, I didn’t just walk into a session. I stepped into a portal. […]

If you’re an entrepreneur, your personal brand isn’t just a logo — it’s your face, your energy, and the story you’re telling in every scroll. So when it comes to choosing a personal brand photographer, you don’t need someone who just “takes nice pictures.” You need someone who knows how to translate your identity into […]

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A Brand Isn’t Just a Logo — It’s a Mirror Your personal brand isn’t a website, a color palette, or a polished grid. It’s an evolving expression of who you are — and who you’re becoming. More than that, it’s a container. A space that calls you to rise. To embody your message. To stay […]

Let’s put it this way: If you want stiff headshots in a gray suit against a beige wall — probably not. If you want a photoshoot that feels like an editorial spread, emotional breakthrough, and creative awakening all in one — then yes. Nick Onken is very good at what he does. What Makes Nick […]

Most First-Time Brand Shoots Miss the Mark — Here’s Why If you’re preparing for your first brand photoshoot, you’re likely focused on the obvious: outfits, lighting, maybe even the perfect smile. But what actually makes a photoshoot land is much deeper — and most people don’t know what to look for. And unfortunately, that’s why most first-time […]

The Problem With Traditional Brand Photograph Most brand photos are surface-level. They might be polished. Perfectly lit. Technically solid. But they lack soul. They don’t make you feel the person. They don’t communicate energy, depth, or identity. They look good — but they don’t resonate. And that’s a problem if you’re a thought leader, coach, speaker, author, or […]

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One of the biggest mistakes entrepreneurs make is building their website, offers, or marketing before they’ve ever clarified their brand identity. They hire web designers before they’ve defined their vibe. They write sales pages without knowing the feeling their brand is meant to transmit. But everything — your website, your photos, your content, your brand world — should stem […]

For most people, a photoshoot is about looking good. For Nicky Clinch, it became a mirror for transformation. Nicky is a master maturation coach, author of Surrender, and co-leader of the Emanate Mastermind. When she came to me, her brand was successful—multiple seven figures, sold-out programs, a global community—but something wasn’t resonating. She had reached a plateau. […]
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.
I was born in a low middle class conservative religious family in the suburbs of Seattle. Art was and always has been my passion, and more than that a way of life. Starting as a graphic designer, I taught myself photography, built a commercial/editorial business shooting for the worlds biggest brands like Nike, Coca-Cola, Adidas and more. I've also had the opportunity to photograph the world's biggest celebrities like Justin Bieber, Usher, Jessica Alba and more. I've curated a lifestyle around creativity and have learned a lot along the way which I get to share here.